Is your company
applying enough precision to its marketing?
Each year, Fair Isaac solutions
enable more than 10,000 marketing campaigns, 5 million real-time
offers, and 250 billion database updates. Big numbers, by any measure.
But what really matters is the millions in cost savings and increased
revenues our clients are able to capture as a result of our solutions.
Hear how some of our customers have
achieved some great results, including a 450% sales lift due to
better customer targeting; £3 million saved in acquisition
costs; three months off their traditional campaign cycle time; conversion
rate increase of 40%.
Is your company maximising the value of
its customer relationships?
Learn about our approach to unleashing
the hidden potential of customer data, resulting in increased customer
lifetime value, higher sales volumes, lower marketing costs, optimised
marketing resource allocation, greater business controls - and more
actionable market intelligence.
Does your company need to do a better job
of analysing and acting upon customer data?
Advanced analytics can create precise
and timely offer decisions. This webinar will talk about Fair Isaac’s
approach to predictive modelling to determine purchase and loyalty
propensities, relevance-based clustering to create customer classification
schemes, new technologies for harvesting insights from unstructured
data. Such analytics can help you:
You can register ahead of the event - dont worry,
we will send you out a reminder a few hours before the event!
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