Marketing & Branding
Tips and case studies from the world
Launching a Start-up - In-house or Agency?
Mar 02, 2021
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By Rob Stross
Firstly, there is no right or wrong on this one. There are many dependencies and certainly no one size fits all approach. That said, some marketing channels work perfectly for start-up agency support and others just don’t hit the spot in my opinion. More than likely...
Start-up growth strategy example
Feb 06, 2021
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START UP TIPS
Rob Stross
Ok, so time to share some start-up tips from my time as CMO at WeSwap – what worked for us and probably even more important, what didn’t work. Here goes…
Before you launch
The numbers (or data science)
Be very clear what numbers...